Newsletter or DEM?
Newsletter or DEM? What do you call them? Periodic communications to your customer or supplier database are the most useful proprietary tool you can activate to keep your audience warm. Interesting and curious topics, prompts, giveaways… But what’s the difference? Dem (Direct Email Marketing) unlike informational newsletters, have a purely commercial purpose and the specific […]
The Original Roman Pinsa? It’s Di Marco!
The Original Roman Pinsa? It’s Di Marco! We are so happy to announce a new collaboration with the Di Marco brand, a leader in the production of pre-cooked flours and bases for both the horeca and retail markets… as well as the creator and originator of the Original Pinsa Romana! A collaboration that then is […]
Spot to the beat of the music with Rimmel
Spot to the beat of the music with Rimmel Have you seen the commercial for Rimmel London’s new Thrillseeker mascara yet? We stepped in again this time! We localized the international commercial by animating the lyrics, followed the whole voiceover process, final editing, and then… it’s all ready for release! We are sure you will […]
Firefly, Adobe’s AI innovation
Firefly, Adobe’s AI innovation We are all familiar with Photoshop, the Adobe package photo editing program. For years now, the program has been using artificial intelligence for functions such as Natural Filters or Content-Based Filling, but in recent months Adobe has taken significant steps forward. In fact, in the midst of the generative AI boom […]
Pet friends on social media: Adaptil Italy
Pet friends on social media: Adaptil Italy Remember when we told you about Feliway, Virgula and all the fun columns we made for them? We couldn’t stop at just the world of cats-not with a dog as a mascot in the office! For some time now, in fact, we have also been collaborating with Adaptil […]
#TBT with Eurotrol
#TBT with Eurotrol Eurotrol is an Italian company, market leader in the international distribution of a wide range of components and solutions for water treatment. For the brand we created the new multilingual website: we studied the content and user experience, designed the graphics and did the development. It doesn’t end there! We also carried […]
Phishing
Phishing Phishing As we all know, the online world is full of risks, and every day we have to pay close attention to possible threats that could affect our privacy. Phishing is one of the most well-known cyber threats, but at the same time the one we tend to fall for most easily. The goal […]
In Esselunga stores with Adidas
In Esselunga stores with Adidas From Sept. 11 to Sept. 24 you can listen in Esselunga stores to the fully curated and followed radio commercial for the new Adidas line. The new Adidas Active Skin & Mind range of shower gels and deodorants feature vegan and environmentally conscious formulas. Thanks to specific ingredients, it promotes […]
Rebranding with Officine Meccaniche Porro
Rebranding with Officine Meccaniche Porro Alfredo Porro, Enrico Cassina and AD – HOC are the brands of Officine Meccaniche Porro, which specializes in the production of brass door handles and furniture accessories. You may be wondering what we have to do with it-we’ll tell you right now! We carried out a 360° rebranding activity by […]
Engagement
Engagement In the marketing world, we often hear about engagement as a key aspect to the success of a strategy or a certain product. What exactly is engagement? From the English “engagement” is a term that indicates the level of user involvement with respect to a company or brand. Through engagement, in fact, a bond […]