Coty: A History of Beauty
For almost 20 years we have been working with Coty, one of the world’s largest beauty companies with more than a century of history. It is known to the public for collaborating with luxury brands such as: Hugo Boss, Chloé, Burberry and many others, for whom we provide communication support.
Over the years, the company has entered the beauty and cosmetics sector in addition to perfumes. We have supported it in this evolution thanks to our already long experience in the world of beauty.
Today, however, we would like to delve into the Luxury beauty part, for which we have been producing repurposing and localisation materials for various perfumeries and franchises throughout the country for years. One of the big collaborations we dealt with was for Gucci Fragrances at La Rinascente, for which we created exclusive, customised point-of-sale materials.
The latest was for the Chloé brand, for which we created point-of-sale materials for Mother’s Day. But our work doesn’t end there! We also take care of all adaptations for the digital world: posts, reels and banners. We constantly support the evolution of the brand and, with great pride, we can say that the collaboration with Coty continues this year!
If you are curious to discover the other activities we have carried out and have in the pipeline, stay tuned to Adf&R!
Coty: A History of Beauty
For almost 20 years we have been working with Coty, one of the world’s largest beauty companies with more than a century of history. It is known to the public for collaborating with luxury brands such as: Hugo Boss, Chloé, Burberry and many others, for whom we provide communication support.
Over the years, the company has entered the beauty and cosmetics sector in addition to perfumes. We have supported it in this evolution thanks to our already long experience in the world of beauty.
Today, however, we would like to delve into the Luxury beauty part, for which we have been producing repurposing and localisation materials for various perfumeries and franchises throughout the country for years. One of the big collaborations we dealt with was for Gucci Fragrances at La Rinascente, for which we created exclusive, customised point-of-sale materials.
The latest was for the Chloé brand, for which we created point-of-sale materials for Mother’s Day. But our work doesn’t end there! We also take care of all adaptations for the digital world: posts, reels and banners. We constantly support the evolution of the brand and, with great pride, we can say that the collaboration with Coty continues this year!
If you are curious to discover the other activities we have carried out and have in the pipeline, stay tuned to Adf&R!
